Thus far, we have learned that ROE measures how efficiently a company is generating its profits. Based on how much of its profits the company chooses to reinvest or "retain", we are then able to evaluate a company's future ability to generate profits. Generally speaking, other things being equal, firms with a high return on equity and profit retention, have a higher growth rate than firms that don’t share these attributes. Build-A-Bear Workshop, Inc. engages in the provision of interactive retail-entertainment experiences. It operates through the following segments: Direct-To-Consumer (DTC), Commercial, and International Franchising. The DTC segment includes corporately managed locations and other retail delivery operations including e-commerce sites and temporary stores. The Commercial segment focuses on wholesale product selling and licensing intellectual property for third-party use. The International Franchising segment is involved in royalties, product, and fixture sales from other international operations under franchise agreements. The company was founded by Maxine K. Clark in September 1997 and is headquartered in St. Louis, MO. Analysts updating the "BBW stock price forecast" underline BBW’s ability to manage inventory turnover, translating into improved cash flows and sustained share price appreciation prospects.
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