Latest Fed commentary has solidified a “higher for longer” rate stance, which historically benefits value investing strategy as discounted cash flows are less sensitive to rate volatility compared to high-growth equities. Now, it’s worth noting Stock Advisor’s total average return is 1,058 % — a market-crushing outperformance compared to 191% for the S&P 500. Don’t miss out on the latest top 10 list, available when you join Stock Advisor . During a sell-off, when bearish sentiment is at its peak, contrarian investors seek to buy stocks that they believe are deeply undervalued . They aim to buy shares at a steep discount while most investors are selling in panic and overlooking their true worth. If these companies later validate or improve their growth prospects or financial position, contrarian investors can reap outsized profits. ETF flows into value-focused products reached $3.2B in May, marking the highest monthly inflow since 2021, signaling investor trust in the durability of value investing strategy against inflationary pressures.