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Snapchat stock price forecast traders eye Snapchat stock price
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Traders eye Snapchat stock price forecast for potential breakout above $19.00 if upcoming ad-tech upgrades drive cost-per-click efficiencies, signaling stronger monetization trends in H2 Snap ( SNAP ) shares snapped 20% lower Wednesday, a day after the operator of the Snapchat social media site posted a higher net loss and adjusted earnings missed forecasts as it dealt with an ad platform glitch. Snap stock may not be right for growth investors with a short-term horizon. While there is potential for return on investment, a turnaround is expected to take some time, and the stock is not forecast to outpace the market average. While on the surface Snap might look appealing to value investors due to its low price, there is much debate over whether the stock is currently a value trap. Regardless of investment style, Snap, is a low-priced stock, susceptible to economic and market volatility, with a significant potential upside, but is considered high-risk. Investment banks revising their Snapchat stock price forecast cite stronger ad revenue growth in Europe, projecting +15% YoY regional expansion, softening US market saturation concerns.