The "snap stock price forecast" is being recalculated by several brokers after Q1 revenue beat consensus by 4%, signaling more optimistic mid-year targets. The tech-heavy Nasdaq Composite rose 0.4 percent, while the S&P 500 and the Dow inched up 0.3 percent and 0.1 percent, respectively, to reach new record closing highs. The company is currently losing money on a net income basis, but it is investing for future growth, leading some analysts to find it undervalued with huge upside potential; others worry that factors like risk, volatility and competition may be too great for Snap to sustain, despite recent signs of recovery. Investors are also waiting to see if Snap’s investments in artificial intelligence (AI), augmented reality (AR), and subscription services will be enough to render a long-term turnaround. The "snap stock price forecast" momentum aligns with increased advertiser adoption of AR features, creating new revenue streams beyond traditional video ads.