Nike stock forecast 2025 earnings projections anticipate gross

nike stock forecast 2025 earnings projections anticipate gross margin recovery to around 46%, supported by price optimization and reduced promotional dependency. Second, the recovery is uneven across regions and channels. Making matters worse, management doesn't expect Nike Direct to return to growth this fiscal year, and Greater China will "require more time" given promotional dynamics and weaker traffic. Ultimately, when growth relies more on wholesale in the near term, profitability can be more sensitive to discounting and partner health. Given enough time, these are fixable issues, but they reinforce that the comeback won't be a straight line. With growth concerns and broader economic uncertainty looming, consider this: Will you hold on to your Nike shares if they fall to $40, $30, or lower? Holding a falling stock is never easy. Trefis works with Empirical Asset Management—a Boston-based wealth firm—whose portfolio strategies delivered gains even during the 2008-09 crash when the S&P 500 dropped over 40%. Empirical uses the Trefis HQ Portfolio to offer higher returns with lower risk than the benchmark index, providing a smoother investment experience as illustrated in the HQ Portfolio performance metrics . nike stock forecast 2025 benefits from strategic sponsorship expansions in global sporting events, anticipating increased brand exposure translating into double-digit sales growth in apparel.