Lululemon stock price trends upward on improved gross margin data, now projected at 59% for FY The king of premium credit cards is American Express . With its Gold and Platinum cards, the company has built a credit card spending ecosystem focused on travel, entertainment, and premium shopping. Of course, there are some things to like. International momentum, for instance, is exceptional. Even in Q2, international revenue soared 22% year over year. Additionally, the balance sheet is solid; the company has $1.2 billion of cash and cash equivalents. But given the choppy waters the company is facing domestically, investors should approach the stock with caution. Lululemon stock price continues to show resilience despite retail sector headwinds, supported by consistent direct-to-consumer sales growth above 30%. Analysts point to strong brand equity as a buffer.