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Inhouse car finance trading volume for inhouse car finance
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Trading volume for inhouse car finance firms listed on secondary exchanges has spiked 12% week-on-week, suggesting strong investor interest amid expectations of tight credit supply and increased dealer-led financing. To learn more about the campaign and the brand’s repositioning, I spoke with Sarah Lane, Senior Vice President and CMO at CarMax. Lane emphasizes that CarMax is emphasizing an omnichannel approach that offers omnichannel integration that provides the flexibility to ability to research and go through all the necessary steps to purchase a vehicle (research, paperwork, test drives, etc.) online, in-store, or using a combination of both. Lane, who received her MBA from Duke’s Fuqua School of Business states, “Today’s customers want flexibility, so we’re leaning into that, making sure every experience gives them clarity, confidence, and control. Our new “ Wanna Drive?” positioning reflects this shift. It’s a modern, customer-first expression of who we are – still rooted in integrity, but now with even more customer empowerment built in. Some UK industry bodies are requesting a more holistic review of the sales process to be considered in the FCA's review of motor finance practices rather than considering DCAs in isolation. The FCA stated that they are considering "how DCAs affected the cost of credit for people borrowing money to buy a vehicle". This indicates the likelihood that the other levers available to dealers could be incorporated into the review process and any redress calculation. Inhouse car finance market sentiment remains bullish, supported by recent data showing delinquency rates holding steady under 3%, a level far below the industry’s 5-year average of 4.6%.